VIZIV

DESIGN BRIEF

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The “Technology for the Human Experience” point-of-difference

 

The new visual identity should support the Viziv name in telling the story of a company who is genuinely, yet humbly, ushering in the greatest technological advancement in human history

 

Believes it is at that unique juxtaposition of human need and the technological solution, which throughout history, has never been so aligned

• Will be the enabler for the world to live a better life

• Believes their technology can unshackle the limits on the worlds

 

The design should support the brand story of a company that recognizes the significance of this opportunity – that it has unmatched capacity to bring positive change to every aspect of the world today, and holds firm that with this business opportunity comes a profound social and moral responsibility to do good, while

doing well

 

Has at its core, a commitment to creating change in deep, meaningful ways

• Is relentlessly committed to improving the quality of life of every person, everywhere

• Expects to set new standards in philanthropy and humanitarianism

• Will act from a position of humility, not boastful – actions will speak louder than ads